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Meet the team

Bex McPherson

Business Manager - Kind iVF

About Bex McPherson

Bex McPherson is the Business Manager at Kind iVF, bringing a wealth of experience from her previous role at ABC Create Fertility. With a strong background in fertility services and clinic operations, Bex is passionate about creating a seamless, supportive experience for both patients and staff.

Her approach combines strategic thinking with day-to-day empathy — ensuring that the business runs efficiently while always prioritising compassionate, patient-centred care. Known for her calm leadership and collaborative style, Bex plays a key role in making Kind iVF a place where clinical excellence and kindness go hand in hand.

Meet our world class team

Events

From our free clinic open days to our informative webinars, our events are here to inform and support you. Our open days are a great opportunity to meet the team, have a tour and receive a free mini doctor consultation. While our webinars allow you to log on wherever you are and get your questions answered.